The It System That Couldn't Deliver (Lenox Case)

BACKGROUND OF THE STUDY Three long time ago, Diana Sullivan, was recruited by Lenox from a study competitor to work as its Chief Information Officer. Sullivan, a 20-year veteran information schemes executive, knew going into this job that computers had never been nonpareil of Lenoxs strengths. James Bennett, Lenoxs Chief Executive Officer told Sullivan that they simply charter a tool that would help their agents provide fast and safe information needed to close a sale. After years of hard work, Sullivan thought she had done her job well by delivering Lifexpress on time and on budget. Lifexpress is a sophisticated computer-aided system that enabled Lenoxs 10,000-plus agents to do everything from establishing a prospects financial profile, to selecting the most permit products from the companys myriad policies and generating all the paperwork needed to close a sale. Lifexpress, however, wasnt boosting sales productivity as much as direction had expected. Two of Lenoxs competitors had launched similar systems and are already running in advance of them. Sullivans Boss, Chief Financial Officer Clay Fontana seems to be blaming Sullivan for the problem. Bennett appeared to assure with Fontana.

They believe that since Lifexpress is Sullivans system then she should be accountable non only for its creation and implementation but for realizing the business goals that goes with it as well. Yet Sullivan believes that had already taken what the necessary steps to beget the company up to speed. STATEMENT OF THE PROBLEM How can information applied science projects help Lenox achieve its business goals? OBJECTIVES 1.To describe the companys side towards information technology 2.To determine how Lenox can achieve ingrained performance improvements through the use of information technology THEORETICAL manakin Decisions on investments in IT are both critical and contentious. With a thorough understanding of a companys strategic context,... If you take to get a full essay, order it on our website: Ordercustompaper.com

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