Callaway Golf Company History

Callaway play Company History Callaway Golf Company CEO Ron Drapeau told CBSMarketWatch, We hurt become known as the company that brings innovation to the play for the average player. Were non focused on the elite passe-partout players. Its been a very successful approach for us. But that is not to say that Callaway clubs are spurned by masters. By the closedown of the 2000 professional tour, Callaway Golf ranked as the most-played manufacturer of drivers, fairway wood and irons on the worlds five major professional tours combined. Best known for its Big Bertha, ERC II, C4, Hawk Eye VFT, and Steelhead drivers and fairway woods, Callaway Golf also makes irons, wedges, Odyssey White Hot and Dual Force putters, and several(prenominal) long-distance golf balls including the HX, CTU 30, and CB1. The company also licenses its name for apparel, golf bags, and other golf accessories. Callaway Golf had its beginnings in 1982, when a 60- class-old volunteer(a) golfer by the name of Ely Callaway, who in earlier incarnations had served as president of Burlington Industries and founder of a world-class winery in Southern California, purchased a financially troubled company that manufacture one of his favorite golf clubs.

Given that the conventional golf club had been around for approximately 250 years, Ely Callaway figured that there was quite a little of room to re-invent it. Although his new company started off manufacturing rather traditional hickory tree-shafted putters and wedges, by 1988 the Callaway Golf Company had introduced a remarkably modern set of irons under the label S2H2. These irons feature hollow shafts with weight redistributed to the hitting area. One year later, Callaway Golf introduced its S2H2 metal woods. Again, the weight of the club was distributed to optimize efficiency. The hickory shafts were by now gone, having been replaced by steel or graphite. In 1990, the S2H2 Driver was the number one driver on the ripened PGA Tour. In the 1990s, Callaway... If you want to get a full essay, secernate it on our website: Ordercustompaper.com

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